OrdinalsGoods, a leading Web3 e-commerce platform, is pleased to announce a leadership transition as Igor Kolosiuk, the company’s co-founder and former CEO, steps into the role of Advisor. Nataliia Britten, an experienced manager with over 15 years of marketing expertise, will now serve as CEO, leading the company through its next phase of growth.

Igor Kolosiuk, a serial entrepreneur and international executive with a decade of hands-on experience in banking, finance, blockchain, and analytics, will continue to contribute his invaluable insight and strategic vision in his new role as Advisor. 

“I am proud of what we’ve built at OrdinalsGoods, and I’m confident that under Nataliia’s leadership, the company will reach new heights. I look forward to continuing to support the team and contributing to its development in an advisory capacity,” said Kolosiuk.

Taking the reins as CEO is Nataliia Britten, a seasoned leader with over 17 years of experience in marketing management. Known for her customer-centric approach and strategic vision, Nataliia has also demonstrated remarkable success in driving growth within complex international projects. Her leadership in a recent DeFi project saw x20 growth, showcasing her ability to deliver substantial results in cutting-edge sectors. This experience makes her exceptionally qualified to guide OrdinalsGoods through its next stage of development.

“I’m excited to lead OrdinalsGoods into the future. We’re focused on bringing the true benefits of blockchain and all the magic of Web3 into the traditional world of e-commerce. This is about creating long-term, sustainable solutions that make the technology accessible to everyone, and I’m eager to build on the strong foundation that Igor and the team have created,” said Britten.

This leadership transition comes at a pivotal moment for OrdinalsGoods as it accelerates its mission to provide a decentralized alternative to traditional e-commerce platforms, with a focus on SMEs and niche consumer products.

About Ordinals Goods

OrdinalsGoods is a decentralized Web3 e-commerce platform that offers an alternative to traditional platforms like Amazon or Shopify, specifically tailored for SMEs selling niche consumer goods and services. 

The platform provides vendors with lower costs, greater flexibility, and the advantage of upfront payments for subscription-based products. Buyers benefit from discounts, price protection, and added value through blockchain technology. Our mission is to create innovative, customized solutions that meet the unique needs of digital nomads, remote workers, and the businesses that serve them.